Client Retention

*According to Bain & Company research

A 5% improvement
in Client Retention
can improve profits 25-95%*

Are Your Clients at Risk?

If you cannot answer the question, you are not alone: nearly 98% of over 100 executives surveyed could not answer the client risk question quantitatively nor qualitatively.

Here is the good news: We can! A key component of our ClientFirst A.R.E.™ is Butler Street's Client Risk Analysis. By leveraging predictive analytics, we can predict with great accuracy which clients are at risk and what you can do to prevent defection before it happens!

Your clients are being bombarded every day with low-ball offers and new products and services from your competition. You have to earn their loyalty all over again next week and the week after that and so on. This is what we call operating in a state of "constructive discontent.” Building a system that reinforces client retention is a key step in being a growth company. Butler Street can help build a customized reinforcing system for your company.

The Financial Impact of
Improved Client Retention

As you can see in the example below, by making a concerted effort to improve Key Account and Middle Market client retention to the same level of their Strategic Account segment, the result is an increase customer lifetime value by $89,133,558!!

Your company can achieve similar results by:

1. Implementing Financial Segmentation

2. Implementing Client Risk Analysis utilizing Predictive Analytics

3. Implementing Key Account Management

Before: Strategic Accounts was the Company's most valuable segment

After: Now with comparable retention Middle Market
is the Company's most valuable segment

This is why smart companies understand that client retention is the "new acquisition" and that the next battleground will be around the customer experience. Let Butler Street help you improve your client retention. Contact us today and let's talk.