Not All Clients Are Created Equal
In an effort to improve profitability and increase the potential to cross-sell additional products and services into your customer base, our proprietary Segmentation IQ™ is a must.
When you divide your customers into segments you are able to manage them more effectively. Segmentation IQ™ provides you with a clear roadmap to maximize profitability by segment enabling you to create clear benchmarks for:
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Acquisition, Retention, Attrition, Expansion
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Identification of successful and problematic price/cost ratios
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Run dynamic, real-time “What if?” scenarios at the company, region, branch or account level to determine opportunities to improve revenue and EBITDA
Financial Segmentation
Once mapped by segment, you can begin to map your strategy by asking questions by segment including:
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What is our client share?
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How can we cross-sell new products and services into this segment?
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What does it really cost to generate this revenue? Should we have these customers?
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What must we do to retain and expand in this segment?
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What if we raise prices 5% in this segment?
At Butler Street, we have successfully segmented customers and built operating plans to reduce cost, improve margin and gain client share for over 12 years. Please click on CONTACT to learn more or call us at the number below We would be happy to help.
