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The key to successful cross-selling is to focus your efforts on creating value for the customer, rather than simply pushing more products and services

When you cross-sell, you offer the customer a product or service related to whatever they are already buying.  You are selling into a customer that already buys from you and hopefully, has a level of trust that your company can deliver.  Developing a a cross-selling strategy leveraging predictive analytics should be a top priority for every company this year.

 

Utilizing  our proprietary X-Sell  IQ™ provides the tools necessary to make Cross-Selling a top priority and is an integral part of our ClientFirst A.R.E.™   X-Sell IQ™ makes use of  "Big Data"  and predictive analytics to provide a color-coded roadmap clearly illustrating the best candidates for cross-selling and the most likely products or services that will result in a sale.

Cross-Selling Roadmap

X-Sell  IQ™ Roadmap

Building a successful Cross-Selling Roadmap requires a well thought out plan in the areas of people, process and technology.  Butler Street has decades of experience in building growth through cross-selling.  Our proprietary X-Sell IQ™ program provides your roadmap to effective cross-selling including and ensures the following:

 

  • Make a commitment to Cross-Selling 

  • Leverage predictive analytics

  • Train employees in cross-selling value creation

  • Stay relevant through expert recommendations

  • Timing is important

  • Leverage the cross-selling potential of your website

 

Click on CONTACT to learn how we can help you grow your business through cross-selling.

Effective Cross-Selling Results In Higher Client Retention and Revenue Growth

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